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How to use foot traffic to inform decision making · Location A Foot Traffic/Location B Foot Traffic = X · Walk-in Traffic Sales Percentage * X = Increase How to Measure Footfall · Set clear goals - The measurement of foot traffic should be done only after setting clear objectives that facilitate
Foot traffic (sometimes called “footfall”) is a metric used to measure the number of people who visit a particular venue or location during a specified period Retail Foot Traffic Analytics: Threshold Customer Counting Footfall - meaning, measuring, maximising